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Where nature nurtures joyful skin.

A blush petal in close detail
A green leaf in close detail

Bjoy creates thoughtful skincare rooted in natural ingredients.

Nature at the heart of beauty.

Everyday skin, naturally cared.

The ritual

Five products in the order they are used. Nothing in the routine is there to fill a step.

White Tea, Balancing Face Toner
01

White Tea

Balancing Face Toner

A toner that settles the skin before anything else goes on it.

In itMint, Aloe, Green Tea
Size150 mL / 5.07 FL OZ
WhenClean skin, morning and night
Lavender Bloom, Botanical Facial Oil
02

Lavender Bloom

Botanical Facial Oil

An oil for the evening, when the skin has time to take it in.

In itLavender, Rosehip, Jojoba
Size30 mL / 1.01 FL OZ
WhenA few drops, pressed in
Golden Honey, Daily Moisturizer
03

Golden Honey

Daily Moisturizer

The one step to keep if you keep only one.

In itHoney, Calendula, Jojoba
Size150 mL / 5.07 FL OZ
WhenEvery day, over the oil
Blue Chamomile, Botanical Hand Cream
04

Blue Chamomile

Botanical Hand Cream

Small enough to carry, rich enough to matter.

In itChamomile, Aloe, Jojoba
Size60 mL / 2.03 FL OZ
WhenThrough the day, wherever you are
Green Fig, Botanical Body Lotion
05

Green Fig

Botanical Body Lotion

For the rest of you, which usually waits.

In itGreen Fig, Aloe, Jojoba
Size250 mL / 8.45 FL OZ
WhenAfter a bath, on warm skin

Beauty begins with softness.

Soft daylight through white blossom

Made for radiance.

The brand colour world

Warm ivory carries the brand, botanical olive and sage give it its character, deep charcoal grounds it, and the supporting tones appear only in small moments. Each one is shown below in the world it belongs to.

Warm Ivory
The ground of everything. Sixty per cent of the identity.
Olive Green
The product grounds, the footer, the deepest panels.
Sage Olive
Embossed stationery, quiet panels, the measurement cells.
Deep Charcoal
Reading ink, and the grounding ten per cent.
Soft Blush Beige
Packaging and the softer printed pieces.
Soft Taupe
Paper stock, boxes, the neutral between the two.

What is in them

Ten botanicals across five products. Every one of them is printed on the bottle it belongs to.

Aloe

Carries water into the skin and leaves it there.

White Tea, Blue Chamomile, Green Fig
Jojoba

Closest of the plant oils to what skin makes itself.

Lavender Bloom, Golden Honey, Blue Chamomile, Green Fig
Chamomile

The quiet one. Used where skin is easily provoked.

Blue Chamomile
Green Tea

Grown for the leaf, picked young.

White Tea
Mint

Cools on contact, which is most of why a toner feels like one.

White Tea

See all ten